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This became structured as a system derived from the advisories published in their proprietary program guides, assigning individual ratings corresponding to the types of objectionable content depicted in a given program (categorized based on violence, profanity, sexuality or miscellaneous forms of mature material inapplicable to the other categories). Instead of showing on-air advisories, premium services chose to put content labels of relative detail (i.e., “violence, profanity”) in the synopses of program highlight insets and end-of-issue program summaries within the monthly program guides supplied to their subscribers.Īmid parental concerns regarding the amount of violent content featured in premium cable and other television programming, in January 1994, representatives from the pay-cable television industry voluntarily pledged to establish a content advisory system in order to provide information to parents about program content that may be unsuitable for their children. Some material may be inappropriate for young children parents may wish to consider whether it should be viewed by those under 13.").
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Prior to the system’s creation and implementation, premium television services did not provide on-air content advisories at the start of a film, television series or special to notify viewers of mature subject matter included in the accordant telecast vague illustrations of the suitability of a program for minors under age 18, depending on the program content and rating, were made using the program rating (e.g., as used in bumpers shown on HBO and Cinemax from 1984 to 1986, "The following movie has been rated 'PG-13' by the Motion Picture Association of America. Within the United States, Comedy Central-which operates as a basic cable channel-has assigned "Graphic Language" advisory indicators for content bumpers on select TV-MA-rated original series (including South Park and Workaholics). (including Canada, Asia and Latin America).
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Similar content guidelines have since been introduced by regional pay television industries or individual pay services outside of the U.S.
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While bearing similarities to the content sub-ratings added to the TV Parental Guidelines in July 1997, the advisories in this system are relatively more succinct in ascribing the mature material incorporated into a program. The ratings themselves have no legal force, and are not used during promotional advertisements. Ratings are applied to most original and acquired television series, theatrically released and made-for-cable films, documentaries and specials rated PG/TV-PG and above they may also be applied to certain sporting events on general-entertainment-formatted pay services, primarily to account for fleeting expletives or other mild objectionable material that could occur during the broadcast.
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Like the TV Parental Guidelines, content ratings are determined by the individually participating pay television services. Used with standard age-based ratings issued per the Motion Picture Association film rating system and the TV Parental Guidelines, the system incorporates ten "content descriptors" (up to six of which can be used for an individual program) providing detailed information about the types of objectionable content contained in a motion picture or television program being aired on a particular service, including categories covering sexual content different levels of violence, profanity and nudity and a general-purpose category covering crude and mature humor, innuendo and/or the use of alcoholic beverages, tobacco products or drugs. The voluntary-participation system-developed to address public concerns about explicit sexual content, graphic violence and strong profanity that tend to be featured in pay-cable and pay-per-view programming -provides guidance to subscribers on the suitability of a program for certain audiences based on its content. The United States pay television content advisory system is a television content rating system developed cooperatively by the American pay television industry it first went into effect on March 1, 1994, on cable-originated premium channels owned by the system's principal developers, Home Box Office, Inc. ( April 2012) ( Learn how and when to remove this template message) Statements consisting only of original research should be removed. Please improve it by verifying the claims made and adding inline citations. This article possibly contains original research.